SOCIAL VIDS:
@GSD&M - We created a New Years campaign called "Bring on the New-ish You", because Food Lion knows that in real life people totally suck at keeping New Years resolutions. Luckily, in the Southeast, Food Lion is just down the street to provide fresh, affordable food that'll help you take those itsby bitsy steps towards being a little healthy-ish in the New Year.
Social Videos and TV were shot by Henry Mason.
CD/Writer: Rick Abbott • CD/Art Director: Me • Art Director/Writer: Chris Greer
GCDS: Bryan Edwards & Nicole DuMouchel Davis